Animoca Brands

Animoca Brands Notre Game to Launch NFT MMA Game One Fight Arena

Animoca Brands Notre Game joins forces with MMA One Championship to bring web3 NFT game One Fight Arena with plans to launch in 2024. These two notable companies are creating One Fight Arena. An NFT-powered MMA mobile game that will make use of the extensive IP library and a rich lineup of fighters from ONE Championship.

Later this year, the NFT game will be tested to figure out shortcomings or glitches before its actual launch in 2024. It will be free to download when it launches on both Google Play and Apple\’s App Store.

According to a press report released on Thursday, the upcoming One Fight Arena will differ from conventional sports games. One Fight Arena aims to prefer strategy over action. A wide range of ONE athlete will be available for gamers to select from, including MMA legend and flyweight world champion Demetrious \”Mighty Mouse\” Johnson, current flyweight world champion in Muay Thai Rodtang \”The Iron Man\” Jitmuangnon, and many others. A true first-person perspective will allow players to discover the unique martial arts environment. Players will evolve as athletes from the very beginning of their sports careers.

ONE Championship Expands to Web3 Virtual Space via ONE Fight Arena

With the rise of mobile gaming, it makes sense for ONE Championship to expand its brand into the web3 space. \’ONE Fight Arena\’ could offer fans a new way to engage with their favorite fighters and the sport of MMA. Players will have the luxury to own in-game digital assets and NFTs and trade them in this fighter game.

According to Dan Nissanoff, CEO of the derivative-gaming metaverse Game of Silks, this kind of partnership is crucial for promoting crypto games and accelerating their adoption. He called it \”representative of an upsurge of creative collaborations taking place at the moment. It involves digital currencies and their integration into sports and entertainment.\”

Nissanoff further added: “There’s a lot happening behind the scenes, and most of these partnerships involving entertainment and sports aren’t yet getting major attention”.

Animoca revealed intentions to secure around $1 billion and $2 billion in December. The investment is specifically planned for a metaverse-focused fund Animoca Capital. The investment amount sought to fund mid to late-stage metaverse companies. The organization was last estimated at $5.9 billion and is one of Asia\’s largest investors in blockchain technology.

Animoca Brands CEO Admires the Collaboration

The company is happy to serve ONE Championship to establish strong ties with its fan base, according to Yat Siu, chairman of Animoca Brands.

He admired the partnership saying: “Our partnership with ONE to create ONE Fight Arena will enable the fans of the world’s largest martial arts organization to access a novel gaming experience with true digital ownership at its core”.

It is notable to mention that Animoca\’s decision to collaborate is a perfect move to bridge the gap between Web2 and Web3. We move closer to wider adoption every time a well-known business makes a significant investment in web3-based gaming. Because of the popularity of MMA in the gaming industry, Animoca Brands might experience a significant surge in their number of followers and viewers.

In Web3, the company has more than 240 investments and multiple subsidiaries, including the metaverse game The Sandbox.

According to reports, Animoca had an exceptional year in 2018. They took part in 122 venture fund investments between January and September 2022, a 165% increment from the previous year. Additionally, it preferred blockchain-based games as a segment, making over 50 investments in this area in 2022 independently.

Nissanoff highlighted a positive note that this is just the beginning of the gaming industry. He said: “After the hype from the last bull run fades, that’s when the real building happens, as is happening now. There are many cutting-edge collaborations in the works right now”.

About One Fight Arena

Players will be able to select their favorite boxers and engage in virtual fights in the fighter game. Moreover, it will include a roster of genuine fighters from the ONE Championship. A variety of game modes, including multiplayer and single-player choices will feature in \”ONE Fight Arena.\”

Players will have the option of Web3 integration in ONE Fight Arena. Further, it will use the blockchain system and NFTs to give players genuine digital rights to certain game assets, including the ONE athletes who appear in the game.

\’ONE Fight Arena\’ will provide gamers with a variety of personalization possibilities in addition to the gameplay itself. This includes the capacity to train and enhance their fighters to increase their ability in the ring, as well as the opportunity to customize their fighters with various gear and accessories. In general, \’ONE Fight Arena\’ seeks to provide fans of ONE Championship and MMA with a fresh way to interact with the sport and its competitors. It has a variety of gameplay possibilities and a mobile format, which might make it a well-liked addition to the mobile gaming industry.

Animoca Brands Notre Game to Launch NFT MMA Game One Fight Arena

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Animoca Brands and Manga Productions Enters Partnership

Animoca Brands and Manga Productions Partnership will Develop Web3 Projects

Animoca Brands continues to with its global expansion region the MENA region where it inks an MOU with Saudi-based Manga Productions to develop and promote Web3 and blockchain projects in the region.

Animoca Brands, a company that makes Web3 and blockchain games, is expanding to the MENA region and working with Manga Productions to do so. Manga Productions is a Saudi entertainment company under Saudi Crown Prince Mohammad Bin Salman’s Misk Foundation. Both companies signed a memorandum of understanding on Thursday. The goal of the partnership is to work together on Web3 projects that use Manga Productions\’ characters and content. Manga Productions is famous for its top-quality animations, comics, and super exciting games.

The third generation of the World Wide Web, called Web3, is still being built. It is becoming less centralized and more open as it grows. This evolution incorporates blockchain technologies to enable the seamless sharing of information and transactions.

Manga Productions and Animoca Brands Agreement

Manga Productions CEO, Essam Bukhary, announced an agreement between the two companies. They will collaborate on various initiatives aimed at promoting the Saudi company\’s content in the Web3 ecosystem. Moreover it will develop the local blockchain industry, and enhancing media accessibility.

Furthermore, through their partnership, Animoca Brands and Manga Productions plan to collaborate closely across several major areas. Their initial focus will be on co-creating Web3 pilot projects. They will use Animoca Brands\’ extensive ecosystem and leveraging Manga Productions\’ premium content portfolio in the Middle East.

Animoca says that their main goal has been to protect digital property rights in the gaming and open metaverses. In the meantime, Manga Productions has become one of the most important companies in the Middle East for making games, comics, and animation. The two companies plan to collaborate on a range of Web3 pilot projects. It will leverage Manga Productions\’ top-tier content portfolio across Animoca\’s extensive ecosystem.

animoca brands, Manga Productions, web3

Animoca Brands Web3 Prowess will Help Manga Productions

In order to provide local talent with education and vocational opportunities in relevant fields, Animoca has pledged to utilize its operational and industry resources. The company has initiated discussions with educational institutions in the region to create foundational courses on blockchain technology. Moreover, they are already in discussion with Saudi Universities about rolling out blockchain courses for the youth. 

According to Bukhary, the collaboration signifies the potential for cross-industry partnerships in the fast-evolving entertainment and gaming sectors.

Bukhary on the Partnership

Manga Productions and Animoca Brands can create engaging and unique experiences. Besides, it will appeal to a wide audience by leveraging each other’s strengths and expertise, Bukhary said.

“We are delighted to announce our partnership with Animoca Brands and taking our IPs (intellectual properties) beyond content and into various applications and experiences.

“With this partnership, we believe that this will further develop the creative industry in the region through Web3 applications, as well as expand our portfolio within online and offline activations of IPs.”

Animoca Brands Yat Siu Remarks

Yat Siu, the co-founder and chair of Animoca, said: “We are incredibly excited to join forces with Manga Productions on this partnership to leverage our respective complementary strengths.

“This partnership is one of our first significant steps in expanding into the Middle East, one of the fastest-growing Web3 ecosystems.\” In addition, the enriched cultural heritage can adapt to various forms of virtual content.

“We look forward to bringing the various initiatives with Manga Productions to life, and we expect to see more activities in the region through investment and strategic collaboration.”

About Manga Productions

Manga Productions develop video games and comics for its Middle Eastern fanbase as well as international audience. They are actively engaged in animation movies and series which they aim to launch globally on TV channels and cinemas. One of its flagship projects in the animation side is The Journey and the anime Future’s Folktales. As for games, Manga Productions has Goul’s Cave and Dhafer The Champion.

About Animoca Brands

Animoca Brands is a renowned company in the digital entertainment, blockchain, NFT, and gamification fields. The company is known for its innovative and leadership role in these industries. It also actively invests in Web3 startups and other gaming studios.

Animoca Brands has an extensive product portfolio, which includes the REVV and SAND tokens. Moreover, it has games like The Sandbox, Crazy Kings, and Crazy Defense Heroes. Products featuring popular intellectual properties like Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E. The company is known for making and publishing high-quality products in many different categories.

Animoca Brands has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Bondly, Lympo, Grease Monkey Games, and Sky Mavis. Additinally, these companies operate in various areas of the digital entertainment, blockchain, NFT, and gamification industries, contributing to Animoca Brands\’ overall success.

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Sandbox Partners with ZeptoLabs

The Sandbox Working on New Web3 Experience Thanks to Partnership with ZeptoLabs.

The Sandbox, a premier decentralized virtual gaming world under Animoca Brands, announces a partnership with ZeptoLab. ZeptoLab is a world-renowned gaming company responsible for hugely popular games. Some of the games are Cut the Rope, CATS: Crash Arena Turbo Stars, King of Thieves, and Bullet Echo, on Tuesday.  Moreover, this partnership lays down a foundation for an upcoming metaverse project in Web3.

According to a statement from The Sandbox, the partnership will expand the metaverse. It will introduce new offerings, including a new space and Web3 engagement opportunities for the ZeptoLab community. The partnership will achieve this through fun experiences and digital collectibles built on the principle of true digital ownership.

ZeptoLab\’s new LAND creation will allow players to run the Om Nom Cafe in Nomville. It will also let players cater to customers in an exciting arcade management game. Additionally, this game takes inspiration from ZeptoLab\’s successful IP, which has billions of downloads globally. The game is competitive and will challenge players\’ skills.

Along with the Om Nom Cafe, ZeptoLab and The Sandbox plan to create digital collectibles, drawing inspiration from the Nommies in Cut the Rope 2 and the Ancestors in Cut the Rope: Time Travel. Additionally, they will also offer accessories and equipment to personalize avatars.

Sebastian Borget of the Sandbox on the New Partnership

“We are thrilled to welcome ZeptoLab to The Sandbox. I look forward to seeing all the creations the Cut the Rope community will build in the metaverse using collectible digital items that they can truly own,” COO and Co-founder the Sandbox Sebastian Borget.

The Sandbox, a subsidiary of Animoca Brands, is one of the decentralized virtual worlds contributing to the recent surge in demand for virtual real estate.

The Sandbox embodies the concept of the metaverse as a seamless shared digital space where various worlds and heroes converge to create magic. It is a unique combination of virtual real estate and an amusement park.

The Sandbox\’s vision of empowering players to create their own experiences with both original and well-known characters and worlds has attracted over 400 partners, including Warner Music Group, Ubisoft, The Rabbids, Tony Hawk, Gucci Vault, The Walking Dead, Snoop Dogg, Adidas, Deadmau5, Steve Aoki, Richie Hawtin, The Smurfs, Care Bears, Atari, ZEPETO, and CryptoKitties.

The Sandbox metaverse provides players and creators with a decentralized and user-friendly platform. It helps them to design captivating 3D worlds and gaming experiences. It also offers a secure way to store, trade, and monetize their creations, building on The Sandbox\’s existing IP. The platform has garnered over 40 million global installs on mobile devices.

Animoca Brand\’s Leads in Web3

Animoca Brands, a leader in digital entertainment, blockchain, and gamification, is committed to advancing digital property rights and helping establish the open metaverse.

Moreover, Animoca Brands\’ portfolio encompasses a wide range of products, including the REVV token and SAND token, original games such as The Sandbox, Crazy Kings, and Crazy Defense Heroes, as well as products featuring popular IPs like Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E.

Animoca Brands has several subsidiary companies, including The Sandbox, Blowfish Studios, Quidd. Some other notable is GAMEE, nWay, Pixowl, Forj, Lympo, Animoca Brands Japan, Grease Monkey Games, Eden Games, Darewise Entertainment, Notre Game, TinyTap, Be Media, PIXELYNX, and WePlay Media.

Finally, this Web3 company boasts a rapidly expanding portfolio of over 380 Web3 investments. Some of them are Colossal, Axie Infinity, OpenSea, Dapper Labs, Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and more.

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The Sandbox

You Did Not Play The Sandbox? You Should!

Metaverse is a digital world to facilitate gaming, and online communities and virtually creates a reality for different purposes. Many blockchain play to earn game developers use metaverse to make a virtual space for elaborate gaming experiences. So, as for today\’s game, the Sandbox, check game review, is a metaverse platform based on the Ethereum blockchain. This enables its users to play games to earn, build, sell and buy gaming experiences using SAND, LAND, and other tokens. It became publicly available as an alpha release in 2021.

The Sandbox began as a game builder simulator but soon in 2018, it made a transition into a blockchain development unit by Animoca Brands, a tech brand. It gives its users the opportunity to come together to create and monetize new products and sell them through tokens. The monetization of the Sandbox is through NFTs (Non-Fungible Tokens) or the platform’s utility token which is SAND. It is proving to be popular among users and creators. On March 2022, Sandbox hit 2 million users.

The Sandbox

So, Why Should You Try The Sandbox?

The Sandbox players can build their own virtual LANDs and can develop different sorts of games through the products created or bought in order to monetize them. The games created can also attract people from around the world to test the gaming experience by playing to earn features.

Understand Sandbox

The Sandbox includes three main parts; Vox Edit, marketplace, and game maker. Vox Edit or Voxel software is where the Sandbox users create their ASSETS using blockchain as NFTs. ASSETS can be anything from a building or a part of it. These ASSETS are using 3D pixels called voxels. These voxels will help you build any asset and are reusable according to every game or virtual reality. There is a high demand for ASSETS that you can buy right away and use in LAND parcels making new realities.

The Sandbox Marketplace

Then comes the marketplace, where these ASSETS are tradable with other users. These in-game ASSETS will let all users develop their games or products after buying. The ownership of these ASSETS or NFTs lies in the marketplace and it becomes the platform for exchanging, buying, and selling with monetary gains.

The third feature of Sandbox is the game maker where the user can develop new 3D games and realities using the NFTs they created in the vox edit or they have bought from the marketplace. Absolutely no coding knowledge is required for the user to create the games in Sandbox and people from around the world can be part of this virtual reality.

The Sandbox – Animoca Brands – Play to Earn

The NFT Frenzy in the Game

Sandbox is empowering its users and players through NFTs. The material gains of the users of Sandbox are through its digital ownership, security, trading, and cross-application of the ASSETS. It gives its users the liberty to develop their virtual LAND as they like for both crypto and non-crypto users and the owners of NFTs in Sandbox can also control the policies of the metaverse as there is no central authority and the owners are themselves the complete authority over their ASSETS.

Credible Regulations

There is a regulatory policy in the Sandbox marketplace to ensure equal opportunities for all but it doesn’t hinder the imagination of the creator of the digital world. Sandbox enables its users to use their ASSETS in other metaverse created on blockchain technology. The ASSETS are uploaded to the blockchain ecosystem through the marketplace of the Sandbox and these products are then converted into NFTs. The tokens add to the NFTs to monetize them. The tokens used in Sandbox are of three types; SAND, GEM, and CATALYST. SAND is the primary utility fungible token within the platform that helps in trading ASSETS on the marketplace. GEM and CATALYST show the scarcity and attributes of the ASSETS thus GEM is there to enhance those attributes while CATALYST provides the empty sockets or slots for the GEM to fill in to enhance the asset.


SAND is the most important aspect of the Sandbox metaverse as it is the only way to buy a piece of the metaverse or LAND. The LAND is the digital piece of real estate in the metaverse. By using this LAND the owner can create any reality and experience they desire and want. Once someone buys LAND, the complete ownership of the LAND and everything on the LAND belongs to the owner. A total of 166,464 LANDs are available in the metaverse map that makes Sandbox.

Since there is a limited number of LAND therefore the landowners can also lease their LAND. Renting means that the parties will build fully functional games and worlds on the rented LAND. It is also a method of monetization without much effort. SAND is an ERC-20 token built on the Ethereum blockchain used for all the transactions in Sandbox be it for playing games, buying ASSETS, LANDs, or building or developing avatars.

The Sandbox – play to earn

Take the Leap

In order to enter the metaverse of Sandbox, a user needs to create a crypto wallet. Sandbox supports MetaMask, Bitski, and Coinbase wallets. The best of these is MetaMask. To get the full experience of this virtual reality one has to create an account on the Sandbox website using the MetaMask wallet. Although Sandbox is not free-to-play and requires an initial investment, however, you will be able to earn back your investment and way more cash in a short period of time. If you still have not joined Sandbox, stop thinking and do it now before it gets too late.

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Animoca Brands – The Full Story

There is always a handful who bear the torch and lead the way in uncharted lands. Animoca Brands is one of those beacons in Web3, digital entertainment, video games, NFT, and the blockchain technology that is leading by example. Most of us who are familiar with games are already aware of this rising video game giant. However, if someone isn’t then delve right with us into the story of Animoca Brands and its fairy tale success.

Animoca Brands Suffers Ups and Downs Along the Way

Animoca Brands, like many other gaming companies, took off on conventional gaming focusing on mobile platforms. It was one of the biggest and leading mobile gaming companies in Asia until a tragedy struck in 2012. The company had a solid fanbase for its games with more than 40 million downloads on Apple’s App Store. They were sailing smoothly with annual revenue of over $20 million. However, Apple’s decision to deplatform Animoca due to the cross-promotion of its apps had a severe impact.

Fate Takes Auspicious Turn for Animoca

The fate took a turn for good after a couple of years in 2017 when Animoca Brands got into blockchain. Their very first venture was in a cute little meek blockchain and NFT game; CryptoKitties. The company’s decision to acquire CryptoKitties’ developers Fuel Powered and Axiom Zen was spot on. The game wasn’t supposed to be a huge hit when before its release, but it soared in popularity. Right at that time, Animoca also jumped into Dapper Labs and become its shareholders. It was the potential that NFTs have that made Animoca go all in into the domain.

decentraland – Animoca Brands -video games – blockchain games

After that, it was as if Animoca had a hand of gold, whatever it touched turned gold. Animoca Brands was just getting started with its acquisition of Sky Mavis, the creator of the massively popular Axie Infinity game. Then the company also got its hand in OpenSea in the early days, now OpenSea is the world’s largest NFT marketplace. Besides, Animoca also owns Wax, Decentraland, and Sandbox. All of these are astronomically popular among gamers. All of these major buying and investing came in during 2018 and 2019.

The Sandbox – Animoca Brands -Web3 – NFT Games

Animoca Brands Suffers Another Bump

However, it wasn’t all rainbows and sunshine after getting into crypto. Another deplatforming or delisting was waiting for Animoca. The company was publicly listed in Australia on ASX. The decision to indulge in NFTs and crypto led to Animoca losing its status on ASX. The event led to crunch time and valuation dropped drastically. But now, the company stands tall with more than a $5.7 billion valuation after several successful acquisitions. It might seem that it’s a walk in the park when it comes to acquiring companies, not for Animoca.

The Trick of the Trade

Animoca Brands is a serious prospect when it comes to research and development. Rigorous research takes place before each and every acquisition. The company looks at several different factors like gameplay, game category, market size, market competition, and finally the result of playtesting. Their research layout surely does work if we fare in Axie Infinity and Alien Worlds. Moreover, their success also lies in timing, Animoca Brands is more of a seed investor and series A investor in projects.

The shopping spree for Animoca continues all year round. Recently, the company entered into partnerships with Yuga Labs, OneFootball, Planet Hollywood, Cube Entertainment, and Untamed Planet. Despite the crypto winter the company didn’t stop investing in blockchain technology and Web3 projects. The mantra is still the same in 2022 invest in projects that are working on open metaverse, conducive, and innovative. Animoca’s commitment to this radical ecosystem is unwavering.

The Future of Web3 According to Animoca Brands

Animoca Brands believe that Web3 is an evolutionary phenomenon and it will become the new normal in the future just like the internet. Digital property rights, economic decentralization, and freedom will give become beneficial for billions. Moreover, according to Animoca, Web3 is still in its early days, and its application is also in the nascent stage just like how the internet and smartphones rolled out. They believe that the current market crash will not kill Web3, NFTs, open metaverses, and or cryptocurrency. These are cyclical variations and bumps along the way. The future is only apparent to those who see the broader perspective and consider the technology in the long-term view.

Animoca Brands Upcoming Titles

As for the upcoming titles, Animoca Brands is eyeing AAA titles with top-notch production. Titles like Life Beyond, Phantom Galaxies, and new partnerships indicating a football game, have us all revved up and excited.

Update Animoca: check out our story about Animoca Capital and the other about Animoca recent investment.

Animoca Brands -video games – blockchain games

Check out this report on crypto gaming, and how it fared up in 2022.

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