Mobile Game Marketing Agency
Reinout te Brake runs a Mobile Game Marketing Agency. Therefore he consults gaming companies on various topics like Marketing, Strategy and more. Video Games are his passion!
But what is a Game Consultant? A consultant is someone who provides expert advice professionally for a fee. Specifically, a game consultant‘s job is to provide insights and recommendations that help game companies improve their products’ chances for success.
User acquisition, or UA, is the process through which new users or customers are acquired for a game business through marketing-driven activity. Successful user acquisition is extremely reliant on continuous data-driven optimization. It is especially driven by ongoing testing and re-adjustment of campaigns with time.